Meta Ads Strategy & Creative
Growth That Compounds
We don't just run ads - we build a Meta Ads system. Account architecture, creative testing engine, audience design, and conversion tracking that together deliver predictable, scalable growth.
Meta Ads Core Strengths
Account Architecture
Campaign structures built on Advantage+ and CBO best practices, with naming conventions that scale from $5k to $500k monthly spend.
Creative Testing
Iterative creative engines: 10+ ad variants per concept, hook tests, format tests, and weekly creative refresh cycles.
Audience Design
Lookalikes built from high-LTV customer cohorts, layered with interest signals and retention segments for cold + warm coverage.
Conversion API
Server-side CAPI implementation that recovers signal lost to iOS 14+ and ad blockers. Cleaner data, better optimisation.
Meta Ads Where We Help
DTC Launch Campaigns
Pre-launch buzz, launch-week burst, and evergreen scale plans for direct-to-consumer brands shipping their first SKU or their tenth.
Lead Generation
B2B and high-ticket B2C lead gen with on-platform lead forms or off-platform funnels, optimized for SQL quality not just volume.
Ecommerce Scaling
ROAS-driven scaling from $10k/month to $1M+/month with budget allocation, audience refresh, and creative pipeline as a system.
Creative Production
UGC briefs, motion graphics, and short-form video built specifically for Meta - not repurposed TV cutdowns that underperform.
Expert Insights
Build the Meta system that compounds
Partner with WhiteStone Infotech to engineer solutions that scale, secure, and lead with innovation.